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Patients are participating in their own treatment decisions more than ever. To support their views, over 70 % of Internet users look up health…

On certain days, people rush to purchase things online. Globally most online sales are done on 11thof November, a day called Single’s Day, the…

“All companies should be on social media” – this phrase is well known by the most. However, it not as widely accepted of a fact…

A shared decision-making model and actively engaging the patient in their own treatment is already a part and a goal of many treatment plans. The…

Digitalisation has revolutionised the way we produce and deliver services: Internet, AI and machine learning make the processes faster, more efficient and better tailored. Customers’…

Everyone is talking about the great importance of customer experience. Why is it then, that every week we still witness cases where not even the…

Now that competing brands offer product parity in terms of quality and pricing, the deciding competitive factor is customer experience. Managing customer experience is a…

Content marketing within the health care and medical sectors is more efficient and relevant than ever, as health topics are currently one of the most…

Service design. It is impossible to have avoided the buzz word during the past few years. However, do you actually understand what the term means and…